Meet the Founder
Billy Taha
With over 250 sales annually, Billy Taha is recognised as one of Australia’s top-performing luxury automotive sales professionals.
He began his career as a Sales Executive at Mercedes-Benz before quickly advancing to AMG Sales Specialist, earning Guild Winner awards in 2016 and 2017. Within a year, he was appointed AMG Brand Manager and received global accreditation in Mercedes-Benz sales training.
During his time at Mercedes-Benz, Billy built strong client relationships by consistently exceeding expectations through first-class negotiation skills and unmatched industry knowledge. His online presence, with thousands of followers on LinkedIn and Instagram, reflects his reputation within the luxury automotive industry. Today, he remains dedicated to securing the best outcomes for every client, leveraging his proactive approach and extensive network of buyers and sellers.
Our Point of Difference
We assist in every step of your next four-wheel investment - sourcing, negotiating, buying, and selling performance vehicles across Australia.
Our team saves you time, money, and stress so you can focus on what matters most in life.
Auto Luxury offers a premium, one-stop solution: a full-service luxury car concierge dedicated to making car buying and selling seamless, transparent, and effortless.
Who We Are
Our Values
Relationships matter, and we value you. Our ethos is built on delivering excellence, which is why we always strive to exceed expectations.
Why Choose Us
We save you time by cutting out hours of online research and the stress of visiting dealerships, so you can focus on what matters most. Our professional team works tirelessly to save you time, money, and hassle.
Our Promise
With over 100 strategic partnerships across members, dealers, retailers, and agents nationwide, Auto Luxury can find, negotiate, and secure your dream car; delivered right to your doorstep.
Who We Are
Our Values
Relationships matter, and we value you. Our ethos is built on delivering excellence, which is why we always strive to exceed expectations.
Why Choose Us
We save you time by cutting out hours of online research and the stress of visiting dealerships, so you can focus on what matters most. Our professional team works tirelessly to save you time, money, and hassle.
Our Promise
With over 100 strategic partnerships across members, dealers, retailers, and agents nationwide, Auto Luxury can find, negotiate, and secure your dream car; delivered right to your doorstep.
Why Choose Us?
Calibrated for the marketplace of tomorrow, Auto Luxury delivers proven results for both buyers and sellers.
We revolutionise the traditional sales model through innovation, media, and content creation. Powered by a full-service, end-to-end concierge and an amplification platform, we put our cars in front of more people than anyone else.
Retail is rapidly changing. The old days of spending hours online researching cars, visiting dealerships, and negotiating for a bargain are over.
Auto Luxury disrupts this outdated process with an online, off-market platform that combines convenience with a fully integrated luxury car concierge service.
Reliable. Reputable. Recommended.
At 360+ 5 star reviews, we’re Australia’s trusted pathway to selling your vehicle.
Kurt Gregory Briggs
2 days ago
I recently sold my Toyota Hilux to Billy at Auto Luxury, and the whole experience was smooth and stress-free. Billy was extremely helpful, honest, and easy to deal with from start to finish. Communication was clear…
Nilan Jayasuriya
a week ago
I had a great experience selling my Mercedes GLE to Billy. The process was fast, efficient, and completely hassle-free in less than 30 hours. Unlike many others in the market, they didn’t try any cheap tricks…
Nick Tedesco
3 weeks ago
I recently sold my car through Auto Luxury and had an amazing experience from start to finish. Billy was incredibly professional, helpful, and made the whole process …
SY
a week ago
I was introduced to Billy by a highly trusted loan advisor, and I am truly grateful for that recommendation. Billy is an honest, efficient, and reliable professional who always communicates openly…
Kurt Gregory Briggs
2 days ago
I recently sold my Toyota Hilux to Billy at Auto Luxury, and the whole experience was smooth and stress-free. Billy was extremely helpful, honest, and easy to deal with from start to finish. Communication was clear…
Fatima El-Najjar
a week ago
I recently had the pleasure of selling my Mercedes A250 and GLC63S with Billy, and I couldn’t be more satisfied with the experience. From start to finish…
Kurt Gregory Briggs
2 days ago
I recently sold my Toyota Hilux to Billy at Auto Luxury, and the whole experience was smooth and stress-free. Billy was extremely helpful, honest, and easy to deal with from start to finish. Communication was clear…
Nilan Jayasuriya
a week ago
I had a great experience selling my Mercedes GLE to Billy. The process was fast, efficient, and completely hassle-free in less than 30 hours. Unlike many others in the market, they didn’t try any cheap tricks…
Nick Tedesco
3 weeks ago
I recently sold my car through Auto Luxury and had an amazing experience from start to finish. Billy was incredibly professional, helpful, and made the whole process …
SY
a week ago
I was introduced to Billy by a highly trusted loan advisor, and I am truly grateful for that recommendation. Billy is an honest, efficient, and reliable professional who always communicates openly…
Kurt Gregory Briggs
2 days ago
I recently sold my Toyota Hilux to Billy at Auto Luxury, and the whole experience was smooth and stress-free. Billy was extremely helpful, honest, and easy to deal with from start to finish. Communication was clear…
Fatima El-Najjar
a week ago
I recently had the pleasure of selling my Mercedes A250 and GLC63S with Billy, and I couldn’t be more satisfied with the experience. From start to finish…
Kurt Gregory Briggs
2 days ago
I recently sold my Toyota Hilux to Billy at Auto Luxury, and the whole experience was smooth and stress-free. Billy was extremely helpful, honest, and easy to deal with from start to finish. Communication was clear…
Nilan Jayasuriya
a week ago
I had a great experience selling my Mercedes GLE to Billy. The process was fast, efficient, and completely hassle-free in less than 30 hours. Unlike many others in the market, they didn’t try any cheap tricks…
Nick Tedesco
3 weeks ago
I recently sold my car through Auto Luxury and had an amazing experience from start to finish. Billy was incredibly professional, helpful, and made the whole process …
Fatima El-Najjar
a week ago
I recently had the pleasure of selling my Mercedes A250 and GLC63S with Billy, and I couldn’t be more satisfied with the experience. From start to finish…
SY
a week ago
I was introduced to Billy by a highly trusted loan advisor, and I am truly grateful for that recommendation. Billy is an honest, efficient, and reliable professional who always communicates openly…
Trade In Valuation
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Frequently asked questions
How is Auto Luxury different from a dealership?
We offer a personalised, concierge-style service with competitive pricing. No pressure, no time-wasting, and no lowball offers.
Do I need to prepare anything before the inspection?
No prep needed. Just have the car accessible, we’ll handle the rest, from inspection to paperwork.
How long does the process take?
You’ll receive payment on the same day once your inspection is complete. It’s fast, efficient, and fully handled by us, taking all the stress off of you.
Can you inspect the car at my home?
Absolutely. Our team comes to you at a time that suits, providing the premium service we’re known for.
Is the valuation obligation-free?
Absolutely. Our valuations are fast, fair, and completely obligation-free.